Handy Helpers
Greenville, North Carolina
This logotype–for a regional home improvement service–utilizes heavy, simple shapes and fonts to convey a friendly appearance. The graphic figure created by the H adds an important element: the toolbox was used to identify different aspects of Handy Helpers’ business, such as electrical or roofing services. The blues and yellows in the logo were chosen to support the friendly feeling by adding a pleasant contrast to the service-based nature of the business.